Who We Are

Our goal is to help you help the people you serve

We are Athena Software and we make Penelope, a case management software solution used by nonprofits and social service organizations worldwide. Athena Software is a privately-owned company based in Waterloo, Canada, and since 2001 we’ve been providing Penelope as a SaaS solution for human service providers around the world. In addition to our Waterloo head office, we also have staff based in the U.S., Australia, and Europe.

At Athena, we are passionate about empowering innovation in social services!

Our Story

In 2001, Greg Stanley-Horn was working for a nonprofit organisation and was tasked with finding case management software to fit all of his agency’s reporting, compliance, and service tracking needs. After researching the market extensively, he realized that the solution he was looking for didn’t exist, so he decided to build it.

He enlisted the help of his wife, Diane, and his brother, Kevin, and together, they created Penelope and brought it to market. Now, almost 20 years later, Penelope is used by tens of thousands of people all over the world and Athena Software continues to grow.

Athena Software is based in Waterloo, Ontario and has remote offices in Australia, Europe, and the US. If you’re interested in learning more about us or even coming to work with us, check out our Careers page.

Meet the Executive Team

Geoff Bellew


Simon de Boer

VP, Platform Architecture Group

Julian Flint Headshot

Julian Flint

VP & Regional Manager, Australia/Asia Pacific

Dana Fox

VP, Global Enterprise Sales

Amanda McInnis

VP, Customer Experience

Kevin Stanley

Chief Technology Officer, Chief Strategy Officer

Diane Stanley-Horn

Data Strategy Officer

Greg Stanley-Horn

Chief Revenue Officer